Refinery29 / The Case4Her: The Menopause Canvas

Refinery29 Integrated Ad - The Menopause Canvas
Refinery29 Integrated Ad - The Menopause Canvas
Refinery29 Integrated Ad - The Menopause Canvas
Refinery29 Integrated Ad - The Menopause Canvas
Refinery29 Integrated Ad - The Menopause Canvas

Menopause is still something taboo and its absence from mainstream media causes a lack of awareness about this phase of life, which can be detrimental to women, trans-men and non-binary people of all ages. So, we decided to create The Menopause Canvas – a campaign designed to generate awareness and break taboos around menopause through artistic expression, using feminine hygiene products as blank canvases. Each artwork will tell the story of its owner, on how they experienced menopause to help inform people about this subject.

Video of THE MENOPAUSE CANVAS_CASE FINAL

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