Jun 24

Barstool Sports CEO on Why Advertisers Shouldn’t Be Scared of the Edgy Platform

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Barstool Sports launched in 2003 as a newspaper about sports gambling and fantasy sports projections. In the later 2000s, it became a company known for raunchy blog posts and throwing paint parties for college students at bars. Fast-forward to 2020, and it’s one of the most popular and profitable digital media brands in America. Led…

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