Oct
30
How ‘Top Chef’ Cooks Up Fresh Integrations
Posted in: Uncategorized
NEW YORK (AdAge.com) — Like al dente pasta, integrated marketing ideas for Bravo's "Top Chef" are constantly being flung at the wall to see what sticks. Returning for this go-round for season-long integrated sponsorships are Toyota, Clorox and Food & Wine magazine, with Campbell's Soup Co., Diet Dr Pepper and Quaker new to the table.
Post a Comment