Aug
05
Creating a Language for Cannabis Brands Starts With Looking at the Industry With Fresh Eyes
Posted in: UncategorizedCannabis poses perhaps the most interesting branding challenge of our time. It’s a product that’s been around forever, used by humans for thousands of years, yet millions of dollars are being invested as though someone just discovered the next big thing. In some respects this is true; a Canadian survey found that the number of…
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