Jun
13
Snapchat Will Present Research on Gen Z’s Creative Tendencies at Cannes
Posted in: UncategorizedSnapchat has one key message for Cannes attendees: Brands and marketers need to learn how they can work with Gen Z, instead of creating content for them. That’s according to two different partnered studies Snapchat worked on, one with JWT Intelligence at Wunderman Thompson and the other with GlobalWebIndex. Both highlight the growing digital power…
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