Jun
05
Arii Has Over 2 Million Followers. So Why Did Her Clothing Line Fail?
Posted in: Uncategorized252 out of 2.6 million is just over .009%. If you look at that number as a conversion rate, it’s low–too low for anyone who calls themselves an influencer to aspire to. It’s basically less effective than a display ad, which is saying something. But it wasn’t low enough for Instagram influencer Arii. Last week,…
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