BuzzFeed’s CRO Explains Why Its Programmatic Strategy Is All About Collaboration, Not Competition

In the four and a half years that BuzzFeed’s chief revenue officer, Lee Brown, has worked with the company, he’s seen the publisher transform from a one-stop shop for listicles and quizzes to a massive media behemoth. “I saw what Jonah Peretti was thinking when I first joined on: a modern media company that was…

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