May
19
Barbasol: Tough Love
Posted in: Uncategorized
Sometimes men can’t tell the difference between good and bad facial hair. Barbasol is the shaving cream brand that knows facial hair best (and knows when to get rid of it.) By positioning the brand as a friend who’s not afraid to give a little tough love, Barbasol is able to tell men what their friends, family, and significant others really think of their facial hair, encouraging to use the product and put their best face forward.
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