May 14

FreeWheel’s New Roster of Tools Intended to Simplify the OTT Buying Process

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Buying OTT inventory can be a headache–but FreeWheel is here to help. Today, the Comcast-owned company announced a new roster of tools to simplify the OTT buying process for the 1,200-plus agency partners using its advertising platform. Specifically, explained Judd Rubin, the svp of revenue and marketing for FreeWheel Advertisers, this means offering three new…

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