Hasta La Creative!

Film, Online
Athosgls

The life expectancy of transgender people in Brazil is age 35 due to violence and discrimination. This fact is highlighted in the new film Thirty-Five developed by Y&R Brazil (part of VMLY&R Group) for Athosgls, an LGBTQI+ news portal. The short film, produced by FAUNA studio, features real trans couple Guto and Onika. This statistic is underscored by the film’s soundtrack, a cover of Alphaville’s hit song ‘Forever Young’ by Brazilian vocalist Liniker. This year marks the 35th anniversary of the song’s debut.

Advertising Agency:Young & Rubicam, Sao Paulo, Brazil
Creative Vice President:Rafael Pitanguy
Creative Director:Rafael Pitanguy, Kleyton Mourão, Laura Esteves, Rodrigo Almeida, Rafael Gil, Beto Rogoski, Celso Alfieri
Art Director:Jean Guelre, Ana Henriques
Copywriter:Pedro Lazera, Luh Maza
Client Services:Heloisa Guimarães
Planner:Paulo Vita
Media:Gláucia Montanha
Film Production Company:FAUNA
Director:Del
Creative Label:Uni Corrêa and Luh Maza
Scriptwriter:Luh Maza
Assistant Director:Thais Soares, Tatiana Falco
Executive Director:Patrick Petry
Executive Producer:Graziella Nadruz
Line Producer:Claudia Regina
Production Coordinator:Andreia Beni
Postproduction supervisor:Rafael Malavasi
Post Production Coordinator:Rafael Bonato
Post Production:Rafael Fernandes
Research:Uni Corrêa
Edition:Bruna Abubakir
Cinematographer:Larissa Zaidan
Color Grading:Fernando Lui – Marla
Sound Studio:Tesis
Sound Producer:Marcos Vaz, Henrique Racz, Silvio Piesco
Singer:Liniker
Client Name:Samra M. Kassak
Company name:Athosgls Network Group Ltda Me.