Hasta La Creative!

BBH London hired Martha Riley as the agency’s first head of creative. In the newly-created role, Riley will support Chief Creative Officer Ian Heartfield in the career management of the shop’s 100-person creative department and will also serve as senior creative director on some agency accounts. Most recently she was a creative director at Ogilvy, leading the agency’s art direction and running accounts including British Airways. This move marks her return to BBH, where she spent four years working on accounts including Guardian, Waitrose and Dulux. Her career began in the 1990s, and she has worked with brands such as Virgin Mobile, The Independent on Saturday, Virgin Atlantic and Land Rover.

O’Keefe Reinhard & Paul hired associate creative directors Sarah Uchison and Emily Walton. The pair join from We Are Unlimited and are best known for their work on the McDonald’s International Women’s Day “W” campaign. Uchison is a copywriter who has worked at agencies including Leo Burnett and Upshot on brands such as Coca-Cola, Starbucks and Target. Walton is an art director who has held positions at DDB and FCB and worked with brands like Radio Flyer and Capital One.

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