Jan
31
Bo Jackson Returns to Big-League Advertising to Star in Sprint’s Super Bowl Spot
Posted in: UncategorizedWith apologies to Spuds MacKenzie, few ad stars in 1989 were as big as Bo Jackson. Having gone pro in both baseball and football, his athletic range made him an icon, thanks in large part to Nike’s massively popular “Bo Knows” campaign. While Jackson retired from baseball in the mid-’90s after suffering a career-ending football…
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