Sep
18
New Papa John’s Campaign Dumps the Founder to Focus on ‘Real’ Employees
Posted in: UncategorizedPapa John’s is attempting to regain control of its brand image in the first campaign from new agency of record Endeavor Global Marketing since removing controversial founder and longtime frontman John Schnatter from its marketing materials. The campaign, called “Voices,” is a tribute to the “real” people–franchisee owners, restaurant managers, drivers, etc.–who form the backbone…
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