May
04
Even 'Roseanne' can't salvage live TV ratings. Here's what each network needs most
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Rapidly shifting consumer habits and growing impatience with commercials combined this season to knock a good chuck of TV’s primetime schedule clear off its foundations. Whole genres and programming blocks once assumed to be quake-proof have been deeply shaken. As the big broadcast networks prepare to pitch for ad budgets in their upfronts presentations, there’s no better time to survey the fault lines.
CBS needs a new Monday
No network is unscathed. For the first time since before “Survivor” helped transform it from an also-ran to America’s most-watched network, CBS finds itself having to rebuild an entire night of its schedule.
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