Marketer's Brief: Save room in your fridge for Mayochup


Welcome to the latest edition of Marketer’s Brief, a quick take on marketing news, moves and trends from Ad Age’s reporters and editors. Send tips/suggestions to apasquarelli@adage.com.

Visa kicks it with Zlatan Ibrahimovi

Pro soccer player Zlatan Ibrahimovi is headlining Visa’s new global campaign ahead of the 2018 FIFA World Cup Russia, which Visa is sponsoring. Ibrahimovi has it going onhe’s won 33 trophies, speaks five languages, and has 31 million followers on Instagram.

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