Feb
09
Hyatt Launches Global Creative Review and Eliminates Chief Marketing Officer Role
Posted in: UncategorizedThe Hyatt hotel chain has parted with its creative agency of record MullenLowe and launched a global review for all 12 of its brands around the world, sources confirmed to Adweek. This news follows last month’s announcement that Hyatt would eliminate the global chief marketing officer role as part of an effort to “accelerate growth”…
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