Sixt’s Romantic Valentine’s Day Ad About Lost Love … Doesn’t End the Way You’d Think

It’s nearly Valentine’s Day, so it’s time for advertisers to bust out the big emotional guns. You know, wring a few tears, touch some hearts, melt our icy exteriors and make us genuinely feel something. Car rental company Sixt has chosen to tell a story of unrequited love and the idea that a passionate affair…

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