Aug
13
The Loyal Treatment
Posted in: UncategorizedWith the news that Enfatico employees had to replace their Macs with Dells for Michael Dell’s visit, I was reminded of the time I worked for a Pepsi agency, and in my first week on the job some Jr. AE bitched at me about having a Dr. Pepper. I didn’t work on Pepsi at the time, but that didn’t matter.
Loyalty towards a client’s products is serious business. Or is it? That’s the subject of my new column on Talent Zoo.
The full column, after the jump:
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