Hasta La Creative!

Sherman’s involvement with the site is not new. Last season he starred in a weekly video and written content series called “Tuesdays with Richard on Thursdays” that included a look at his life on and off the field. He also took on Donald Trump, calling him in one post “an example of somebody we don’t want our kids to talk like or emulate.” (Sherman, however, apparently does share with Trump a healthy disdain of the mainstream media.)

Samsung’s backing gives his new series a dedicated sponsor, and presumably, more financial stability for the site. But any time a sponsor is involved, it raises the risk that content deemed too controversial is muted.

Still, Messler and Sherman are adamant that Samsung will not get editorial control. “I think they understand who I am and what I am about,” Sherman says. “Obviously, I am going to be filtered to some degree. Ya know, I never say anything that terrible, or cursing or anything. But in terms of my opinions and sometimes controversial nature, I don’t think they are at all concerned. They seem excited about it.” Samsung executives were not available for interviews about the deal.

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