May
03
Cond Nast Swings at Digital and TV in Its NewFronts Pitch
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It took about 30 seconds after the opening montage at Cond Nast’s NewFronts presentation on Tuesday for the publisher to take advantage of the mess in digital media.
“Fake news, alternatives facts, fraud, non-brand-safe content,” chief business officer Jim Norton told the crowd at Cipriani 25 in downtown Manhattan. “But the challenges facing our industry have inspired and energized us. Cond Nast has always been the place where quality content brand safety and engaged audiences have always been unquestioned.”
“So let me ask you,” Norton added. “Do you know where your ads are running?”
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