Oct
04
On the Data Front, PACs Pick Up the Slack
Posted in: Uncategorized
It seems the 2016 election cycle’s data story has already been written. There is once again a gaping innovation chasm between the right and left as Hillary Clinton picks up where Barack Obama left off and the Donald Trump camp just doesn’t seem all that interested.
But there is another story being told. One just has to look outside the presidential campaigns, down the ballot and to the super PACs.
From the pro-Clinton powerhouse Priorities USA to the pro-Republican Congressional Leadership Fund, outside organizations on both sides have invested in data services this cycle.
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