Hasta La Creative!

Plastic Mobile, a Havas company, is tapping into angst over the U.S. presidential election to urge U.S. tech startups to consider Canada as a potential home.

The agency is sending out “Eh to Zed” [the French pronunciation of “A to Z”] direct mail kits on Tuesday to 25 tech companies in the U.S., featuring items that are uniquely Canadian — from homegrown maple syrup to a picture of a shirtless prime minister.

“Going into the midst of the U.S. election, with people joking they want to move to Canada, we thought it would be interesting to use humor and highlight some of the great things Canada has to offer,” said Melody Adhami, president and chief operating officer of Plastic Mobile, a mobile app agency based in Toronto.

Continue reading at AdAge.com