Aug
02
Mark Penn's Stagwell Group Buys Majority Stake in PMX Agency
Posted in: Uncategorized
Stagwell Group, founded by former Microsoft executive Mark Penn, has acquired a majority stake in global marketing shop PMX Agency, formerly Paradysz + PM Digital.
PMX Agency is Stagwell’s fourth acquisition since October 2015. The holding company’s other agencies include National Research Group, political consulting firm SKDKnickerbocker and creative digital agency Code and Theory, which it bought in January.
“We continue to fill in the marketing wheel,” said Mr. Penn. “We have a great digital agency in Code and Theory, public affairs with SKDKnickerbocker and research with NRG, so this is another piece of the puzzle for us.”
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