Hasta La Creative!

AMC’s “Fear the Walking Dead” scared up a huge crowd on Sunday night, setting an all-time record for a cable series premiere with a delivery of 10.1 million viewers and a 4.9 rating in the adults 18-49 demo.

According to rush Nielsen live-plus-same-day data, the companion series to TV’s No. 1 scripted show drew 6.26 million members of the advertiser-coveted demo, breaking the previous record held by AMC’s own “Better Call Saul.” The “Breaking Bad” prequel bowed Feb. 8 to a 3.4 rating, which translated to 4.32 million adults 18 to 49.

It’s worth noting that “Better Call Saul” enjoyed the advantage of a massive lead-in, courtesy of the midseason premiere of Season six of “The Walking Dead,” which earlier in the evening averaged 15.6 million total viewers and an 8.0 — or 10.2 million targeted viewers — in the dollar demo.

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