'Madden NFL 16' Gets a Fake Trailer: It's Last Night's New Ads
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, a woman has to face an obstacle in a Reebok Spartan Race spot. and actors Dave Franco and Christopher Mintz-Plasse star in a campy fake movie trailer for “Madden NFL 16” (a video game so colossal, they made a movie about it).
Meanwhile, “The Real Colonel Sanders” is at the top of the most engaging list, with 2.5 million views. Norm Macdonald recently took over for Darrell Hammond as the mustachioed bucket-bearing gentleman.
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