Jun
09
TBWA Reportedly to Take Over Michelin Account
Posted in: Uncategorized
NEW YORK (AdAge.com) — Michelin North America is set to hand its estimated $35 million account to Omnicom Group's TBWA. The shift is occurring without a review and comes less than a month after it surfaced that Michelin planned to call a review of its creative and digital accounts and called in consultants to oversee the pitch, industry executives said.
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