Hasta La Creative!

Another top-ranking media executive is leaving MillerCoors. Stevie Benjamin, the brewer’s senior director for marketing connections, is joining Target as the retailer’s VP-media strategy.

Ms. Benjamin will “lead Target’s internal and external media teams in driving Target’s media strategy, with an emphasis on creating integrated marketing communications campaigns that effectively leverage paid, owned, earned and shared media channels,” Minneapolis-based Target said in a statement.

She will report to Kristi Argyilan, senior VP of media and guest engagement. Ms. Argyilan reports to Chief Marketing Officer Jeff Jones.

Continue reading at AdAge.com