Navas to Head Global Creative for Nissan, Grey Latin America Hires Zamora and More
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Nissan United, the Omnicom unit dedicated to Nissan’s advertising, has hired Antonio Navas as its first chief creative officer. The role was previously overseen by Rob Schwartz as global creative president of TBWA/Worldwide prior to his appointment to CEO of TBWA/Chiat/Day, New York earlier this year. Mr. Navas, who will be based in New York and will oversee global Nissan creative and content from both Omnicom and non-Omnicom agencies, joins from Saatchi & Saatchi New Zealand, where he was executive creative director. There, he worked on clients such as Toyota, Defence Force, ASB Bank, Lexus and Telecom. Prior to Saatchi, he worked at agencies including Ogilvy, Goodby Silverstein, FCB, BBDO and Amster Yard. He has been a juror in international advertising shows including Cannes, One Show, Art Directors Club, and AICP, and his work has won awards at each of them.
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