Hasta La Creative!

Chase plans to introduce its first TV spot promoting its partnership with mobile payment service Apple Pay on Monday, according to the company. The ad, out of creative agency Saatchi & Saatchi, features members of indie pop band Bleachers roaming Los Angeles in the hours leading up to a performance. The musicians make purchases along the way using their Chase Freedom credits cards — but through Apple Pay on their iPhones, not the physical cards.

Chase follows MasterCard among Apple Pay partners with TV commercials on the air.

“We’ve been working with Apple for a long time — over a year — on this partnership,” said Chase Chief Brand Officer Susan Canavari. “We thought about their values as well as ours, and we both focus on our customers.”

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