Brett Ratner Launches Branding Consultancy


YORK, Pa. (AdAge.com) — He's worked with divas, mutants and mismatched cops. Now TV, music-video and movie director Brett Ratner is wrangling marketers. The Hollywood heavyweight behind the "Rush Hour" trilogy and "X-Men: The Last Stand" is launching Brett Ratner Brands, a consultancy to help brands infuse entertainment and culturally relevant ideas into their marketing strategies.

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