Sonic Drive-In Just Made Up a Holiday: National Ice Cream Cone Day
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, the NFL sure would like you to forget about its current troubles; toward that end, it’s airing a spot for the NFL Shop that celebrates an extended family that has mixed allegiances and thus NFL gear from five different teams. And Sonic Drive-In has some exciting news: Sept. 22 is National Ice Cream Day! (Because Sonic says so!)
As always, you can find out more about the making of the best commercials on TV at Ad Age’s Creativity.
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