Hasta La Creative!

Longtime Goodby executive Todd Grantham is departing the shop after 18 years to become president-CEO of Omnicom Group sibling DDB California.

In his new role, Mr. Grantham will be responsible for running the San Francisco office, as well as business development. He replaces Mike Harris, who left the agency in June. Up until earlier this year, DDB California consisted of a San Francisco office and a Los Angeles outpost; the latter shuttered after it lost Wells Fargo, the main account there, to BBDO in March.

Nearly all of Mr. Grantham’s career has been with Goodby, Silverstein & Partners. Most recently, he oversaw business development at the agency, Prior to that, he left San Francisco to run Goodby’s 200-person Detroit office after the agency won the Chevrolet business in 2010. There, he was also the account lead on Chevy, but returned to California in June 2013 after Goodby lost the account. Prior to his Detroit stint, Mr. Grantham held a variety of account-management roles, including several on auto brands like Isuzu, Saturn and Hyundai. He also led the Quaker account when Goodby’s “Go humans go” work was in market. Among the other businesses Mr. Grantham has led are tech-company accounts like Yahoo, Adobe, Loudcloud and Zynga.

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