Aug
26
Jack Link’s Takes Sasquatch to College
Posted in: UncategorizedHow do we know that Jack Link’s wants to connect with the college crowd? The Big Ten Conference theme behind the brand’s latest campaign “The Wildest Room on Campus” gave us a big hint.
Some context before we dive back in: Carmichael Lynch, the agency behind the Sasquatch concept, retains creative AOR duties for Jack Link’s. Yet CL is not responsible for this campaign, and the brand’s last ads starred real animals.
Still…like that famed DDB bunny, this creature keeps going thanks to the work of production company Über Content.
New Career Opportunities Daily: The best jobs in media.
Post a Comment