Hasta La Creative!

Capitalizing on the final match of the 2014 FIFA World Cup, Adidas topped the Viral Chart this week with the latest spot for its “#allinornothing” campaign, bringing in 17.7 million views over the week that ended on Sunday, according to Visible Measures.

The video, featuring star players Lionel Messi and Thomas Muller, intensified the hype for the highly anticipated match between Argentina and Germany with a heart-pumping narrative calling on both teams to “rule or be ruled” as the world watches in suspense.

Fourgrounds Media also took eighth place in a spot that features hilarious, slo-mo impersonations of soccer players’ exaggerated reactions to fouls.

Continue reading at AdAge.com