Hasta La Creative!

BBH London Joint Digital Officer Mel Exon has been promoted to managing director at the agency. Since joining BBH in 1997, Ms. Exon has overseen award-winning and notable work for clients such as British Airways, Levi’s, Boddingtons, Yeo Valley, Johnnie Walker and Boddingtons. In 2008 she co-founded the agency’s innovation unit BBH Labs. She has been named to Wired UK’s Top 100 digital influencers and recently served as a Cyber juror at this year’s Cannes International Festival of Creativity. Lindsay Nuttall, who joined the agency from the BBC earlier this year, will continue as chief digital officer. Ms. Exon’s move coincides with that of Charlie Rudd, who was promoted from managing director to chief operating officer.

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