Jul
12
Hedge Funds Won’t Rush to Advertise Even After Ban Lifted
Posted in: UncategorizedFor those hoping a new rule from the U.S. Securities and Exchange Commission would lead to a flood of advertising from hedge funds and private equity firms, think again.
While the regulator voted Wednesday to lift an 80-year-old ban on public advertisements by firms seeking private investments, new marketing efforts will be subdued thanks to strict compliance requirements.
“You’re not going to see a rush,” said Jay Baris, a partner at law firm Morrison Foerster. “Firms are testing the waters.”
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