Hedge Funds Won’t Rush to Advertise Even After Ban Lifted


For those hoping a new rule from the U.S. Securities and Exchange Commission would lead to a flood of advertising from hedge funds and private equity firms, think again.

While the regulator voted Wednesday to lift an 80-year-old ban on public advertisements by firms seeking private investments, new marketing efforts will be subdued thanks to strict compliance requirements.

“You’re not going to see a rush,” said Jay Baris, a partner at law firm Morrison Foerster. “Firms are testing the waters.”

Continue reading at AdAge.com

No Responses to “Hedge Funds Won’t Rush to Advertise Even After Ban Lifted”

Post a Comment