To Win the Pitch or Get Your First Big Job, Three Steps Are the Same


Young media planners gunning for their first big job should follow the same advice that applies before a big new-business pitch, said Antony Young, CEO at Mindshare North America, in our latest Basics Q&A with a media agency leader.

He also identified the career mistake he sees too many people making — and four lessons of his own mistakes.

Advertising Age: How did you get your first job?

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