5 Steps to Reaching a Highly Targeted Market with Facebook Ads

Category: Up Your Game
Summary: Imagine that you run a tiny, relatively unknown shoe store located in a tiny, relatively unknown corner of your city. About a couple of blocks away, an office worker named Anna breaks her heels while running in the middle of the road. Anna curses under her breath, because she has no spare shoes, is 30 minutes late for work, and it’ll be the third time that week she’ll get told off for tardiness.

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