5 Major Brand Fails of 2018—and What Every Marketer Can Learn From Them

Ah, 2018–what a year! While we’d rather not relive any of the events (this year felt like an eternity, huh?), let’s take a moment to examine a few of the biggest brand blunders of the year to figure out what went wrong–and what other companies can learn from their mistakes. Starbucks A sign announces Starbucks’…

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