Google analytics chief addresses critics and plans for measurement in post-cookie world
Posted in: UncategorizedCareer engineer Vidhya Srinivasan’s first job in marketing is a big one — leading ad analytics for the world’s biggest media company amid privacy upheaval.
Reddit debuts new ad placement in conversation threads
Posted in: UncategorizedBrands can now connect with consumers when they are engaged in a conversation.
5 ways agencies can attract the post-pandemic talent they need
Posted in: UncategorizedIn a talent swirl, don’t panic. Reprioritize: Opinion
Lion Heart: A missing person is not forgotten
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This August 30 was the day of the disappeared, and due to the pandemic they stopped talking about the problem. Latin America is the region with the most disappeared in the world, there are many cases, many broken families that still keep their struggle intact.
This printed campaign expresses that, despite the carelessness of the governments in power, more families are still waiting to know what happened to that relative who left and did not return. Because “A missing person is not forgotten”.
France Nature Environnement: The Masks
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Our garbage on earth always ends up in the sea.Surgical masks are the new plastic bags. 3.4 billion of them are thrown away daily around the world. They are the first thing we encounter in nature after lockdowns, almost as if they exited confinement before human beings. As they are now part of our daily lives, we need to consider their usage and second lives very carefully, before they all end up in the sea, causing the disastrous effects they are starting to have on wild life.
Tide Pen: Don't let stains ruin your memories
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We have all said “no” to being in a photo because of that chocolate or ketchup stain on our T-shirt.
To publicize the usefulness of its products, Tide Pen launched a graphic campaign inviting us not to miss any memory because of a stain.
Create Not Hate: We Need To Talk About Stop And Search
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A hard-hitting video of young Londoners share their first-hand experiences of stop and search powers and their thoughts on how police relations with young people of colour in the local community can improve.
Reddit Adds Conversation Placement Option for Advertisers
Posted in: UncategorizedReddit launched its newest advertising option called Conversation Placement. This ad space is positioned between the original post and the first comment in a conversation thread, allowing advertisers to reach users even if they access a conversation thread directly from a search engine instead of a subreddit’s feed. Reddit Reddit beta-tested Conversation Placement for nearly…
Pitch: We are all grown-up children
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All begun with a commonplace gesture : a father who steals his son’s Pitch… and returns the empty packaging to him! A theft of Pitch that triggers the spirit of play and revenge of the children who have decided that this time, they will not let it go!
Hyundai: Hyundai Christmas Cards
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This year, we want to bring greetings in a way that could satisfy all markets. Not only design an original key visual but also get the people to interact with it.
December in Europe, the days are getting shorter, and the cold is almost unbearable. Luckily, there’s one thing that saves us every winter:Grandma’s Knitted Sweater. So why not use this lovely and iconic holiday symbol to create Christmas cards, content and more?
Control: International female orgasm month
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There are a thousand different ways to experience the “Feel make Feel” but this month we focus on a special feeling, which is achieved in special ways and produces special moments of enjoyment.
At Top Magazines, Black Representation Remains a Work in Progress
Posted in: UncategorizedLast summer’s racial reckoning brought calls for an industrywide overhaul in fashion. But change is slow.
WhatsApp Teams Up With Sky Sports News Introducing Latest Privacy Feature, View Once
Posted in: UncategorizedSky Sports News has partnered with WhatsApp to bring fans the latest behind-the-scenes news and action via the platform’s privacy feature View Once on Transfer Deadline Day, the window during the year where football clubs can transfer players. In August 2021, WhatsApp introduced View Once, a feature that allows users to set photos and videos…
Forsman & Bodenfors CEO on Work Hierarchies and Considering a Hybrid Future
Posted in: UncategorizedEarly in the Covid-19 pandemic, questions of “returning to the office” typically revolved around proposed dates and mask protocols. But as the pandemic has continued into a second year, the nature of work has become a highly complex and potentially volatile topic at companies around the world. For many organizations, it’s no longer about a…
Blanguage asks: Is Tiffany & Co really ‘About Love’ in their latest campaign?
Posted in: UncategorizedEva Doležalová Signs To Ridley Scott Creative Group’s RSA Films & Black Dog Films
Posted in: Uncategorized
Los Angeles, September 1, 2021—Award-winning Czech director, producer and writer, Eva Doležalová has signed to RSA Films and Black Dog Films for U