May
30
Kendama, Sungka, Sipa and Other Asian Games Shaped Creators
Posted in: UncategorizedAn Asian-influenced activity project for the At Home section reminded staff members of how games connect them with their heritage.
May
30
Support Your Bar
Posted in: Uncategorized
Aiming to support bars and restaurants that have drastically reduced revenues due to the Covid-19 pandemic, Heineken® brand presents “Support Your Bar”, a movement to give part of its advertising space during the week of the UEFA Champions League final to advertise the delivery services of establishments in Brazil.
As an official sponsor of the UEFA Champions League for the 15th year, Heineken® launches this action as part of the global campaign “Never Alone”, which shows that even with social distancing, fans are never alone when watching a Champions League match as they are connected by the excitement of the games. The brand uses one of its main campaigns to draw attention to the economic situation of its business partners that are going through restrictions one more year and demonstrates that they will not be alone at this time either.
Along the activation, Heineken® will be in charge of developing and boosting geolocated ads through Facebook, Instagram and YouTube, to reach consumers that are close to the bars that are part of this campaign. The establishments are responsible for the delivery operation. The idea is that consumers feel invited to live a bar experience, but this time at home, while enjoying the final match between Chelsea and Manchester City and, consequently, support the bars in their region.
May
30
Burger King: Feeling uncomfortable?
Posted in: Uncategorized
Crowded stores. But don’t be alarmed. The campaign Burger King has rolled out is just a prank. To taste the best flame-grilled sandwich in town, BK fans don’t have to face long lines or crowds: all they have to do is stop by one of the brand’s drive thru lanes.
May
30
Vodafone Romania Foundation: The Most Difficult Role
Posted in: Uncategorized
Domestic abuse thrives in secrecy. It has been around for so long, but the subject is such a taboo in the Romanian society that very few people talk about it openly. The biggest challenge in combating and preventing domestic violence against women is the underreporting of incidences to law-enforcement by victims and the collective silence of bystanders, friends and family members, who are aware of the abuse but choose to remain silent. “The most difficult role” campaign campaign aimed to open the conversation about domestic violence and promote the newly developed Bright Sky app by showing portrayals of abusive relationships in Romanian cinema. In order to show how painful it is for the victims to share their experiences, we drew a parallel between real life abuse and fictional abuse experienced by professional actresses.
May
29
Wimar Witoelar, Puckish Spokesman for Indonesian President, Dies at 75
Posted in: UncategorizedAs a college student, he was briefly imprisoned for his activism. He later served President Abdurrahman Wahid and had a thriving career as a media figure.
May
29
New ‘Fight for Home’ Campaign Spotlights Injustices Caused by the UK’s Housing Emergency
Posted in: UncategorizedNew research from UK-based housing charity Shelter shows that 1 in 3 in Britain (34%) – some 17.5m people – are impacted by the housing emergency. To combat the crises, the advocacy group launched a new campaign, ‘Fight For Home’, created by Who Wot Why, which shows the unfiltered truths lurking behind the national housing […]
The post New ‘Fight for Home’ Campaign Spotlights Injustices Caused by the UK’s Housing Emergency appeared first on Adpulp.
May
29
The ‘Fifty Shades of Grey’ Author Finishes What She Started (and Restarted)
Posted in: UncategorizedE L James, whose new book, “Freed,” continues the “Fifty Shades” story from the man’s perspective, talks about spicy romances, joining Clubhouse and reconnecting with Christian and Anastasia.
May
29
Com reforço na importância dos diálogos, Mamilos apresenta nova identidade visual
Posted in: Uncategorized
O Mamilos está de cara nova. No momento em que os mais de 350 episódios são disponibilizados também no Globoplay, o podcast apresenta uma releitura da identidade visual. Na nova fase do projeto, a marca adota a assinatura “Diálogos de peito aberto”. Previsto para estampar todos os programas e artes de divulgação, o projeto visual …
Leia Com reforço na importância dos diálogos, Mamilos apresenta nova identidade visual na íntegra no B9.
Who's in charge here?
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.