In Uber’s ‘Romeo and Julio’ Ad, Two Families Are Divided, But Gay Marriage Isn’t the Issue

In Shakespeare’s Romeo and Juliet, we never learn why the Capulets and Montagues hate each other so much that they’re literally waging sword fights in the streets. Maybe it was a betrayal among business partners generations back, or simply an escalating showdown for influence in the leadership of Verona. Luckily we do learn the secret…

Estrelado por Donald Glover e Rihanna, “Guava Island” será lançado no Prime Video logo após o Coachella

A Amazon anunciou no fim da noite de ontem (10) que lançará mundialmente no Prime Video o filme “Guava Island” na tarde da próxima sexta-feira, dia 12 de abril. Programado para ser lançado às quatro da tarde no horário de Brasília em mais de 200 países (incluindo o Brasil), o projeto da New Regency Film …

O post Estrelado por Donald Glover e Rihanna, “Guava Island” será lançado no Prime Video logo após o Coachella apareceu primeiro em B9.

Pagan: Pagan Histories

Pagan Print Ad - Pagan Histories
Pagan Print Ad - Pagan Histories
Pagan Print Ad - Pagan Histories
Pagan Print Ad - Pagan Histories

The inspiration for the posters was Viking mythology, to show this, we tell the story behind the name of each variation of Pagan beer, where curiously everything ended in beer.

X-Ray AG: Evoke Emotions

A video production requires versatile knowledge in the fields of recording and processing technology. The attention to detail in the fine tuning makes the difference between a very good result and the WoW effect before the final render. The choice of a suitable partner for video production is therefore very important to achieve the desired quality, especially when several disciplines have to be covered.
Strategy, concept, content, shooting, 3D animation, post-production, tireless commitment – all from a single source. This is what distinguishes our new trailer.
These abilities make X-Ray AG the right partner for your WoW effect. What inspires you? Let’s see.

Video of Evoke Emotions Image Movie

These Former Nike Executives Are Looking to Disrupt the Death Care Industry

When former Nike executives Keith Crawford and David Odusanya started CO-Lab last year, like most new agencies, the question was how they would carve out a unique space in an already crowded field. While the duo inked a few smaller deals with brands, they also had a few ideas of their own they wanted to…

Compact All-in-One Gym Systems – The CorePump Functional Trainer Takes Up Just Four Square Feet (GALLERY)

(TrendHunter.com) The limited amount of space that many consumers have in their home is pushing many to seek out effective alternatives to traditional equipment and solutions, which is supporting demand for options…

A lamp post that stands straight / Original? Tu rêves Herbert!

THE ORIGINAL?
Caltrate “For a strong back” – 2007
Source : Adeevee
Agency : Leo Burnett Shanghai (China)
LESS ORIGINAL
Gamidofil (Viagra like medicine) – 2019
Source : Adsoftheworld
Agency : Endorphins Art Labs (Egypt)

St. Ives: Blessed

St. Ives Print Ad - Blessed
St. Ives Print Ad - Blessed
St. Ives Print Ad - Blessed
St. Ives Print Ad - Blessed

Citymedia: The Beresheet Effect

It is one of the greatest stories ever told. A small country with fewer people than Manhattan is set to become the fourth nation in history to land on the Moon. It’s even more impressive when you realize that this journey to the Moon began as a private initiative. As time passed by, and the project of Beresheet became bigger, the dream of a few became the dream of a whole nation.

The movie begins with gratitude towards the kids and people of Israel: Thank you for dreaming with us. The score that leads the movie is called Beresheet (Genesis), just like the spacecraft, an old Israeli classic that opens with the words: “In the beginning there was sky.” Today the sky is no longer the limit. Our kids, following in the footsteps of Beresheet, can dream far and beyond the sky, outer space and the Moon. Beresheet is our gift to them. Go on Beresheet. Land safely!

Video of “The Beresheet Effect”: On April 11, Israel Will Land On The Moon

McDonald's McDelivery: Windows

Print
McDonald’s

In celebration of McDelivery Day, DDB Singapore, together with Paris-based Creative Artist Anne-Laure Maison, took inspiration from the ubiquitous symbol of a late night—the lit window—and turned it into its own array of iconic offerings.

Advertising Agency:DDB, Singapore
Group Chief Creative Officer:Chris Chiu
Art Directors:Qihao Shum, Firrdaus Yusoff, Sithum Walter, Douglas Tham
Copywriters:Qihao Shum, Firrdaus Yusoff
Creative Artist:Anne-Laure Maison

Protege Group: Exchange Machine

Print
Protege Group

Your coins can be used as a discount on the supermarket, minutes of calls and even donation for charities.

Advertising Agency:Full Jazz, Sao Paulo, Brazil
Creative Directors:Marcelo Froes, Igor Ota Rogero
Art Director:Igor Ota Rogero
Copywriter:Marcelo Froes
Illustrator:Raphael FS Creative Retouch

Glamour World: Tiny

Outdoor, Print
Glamour World

Too tiny to be game?

Rocket oil is an aphrodisiac that help men rise above their expectation and perform better. It makes men more playful in bed. Eventually, they reach satisfaction along with their partners. In this campaign we have found a visual metaphor for men’s reproductive organ through various sports gears- gears that are too small or tiny to let them be in the game. For people with such problems, Rocket oil is a ready answer.

 

Advertising Agency:SoS Ideas, Kolkata, India
Creative Directors:Souvik Misra, Soubhik Payra
Art Director:Siddhartha Sankar Ray
Copywriters:Indrayudh Mitra, Sourya Deb, Akash Chakrabarty
Illustrator:Gourab Jana
Retouching:Indrajit Nandy

Huawei: Powerful 12,5 mm

Huawei Print Ad - Powerful 12,5 mm
Huawei Print Ad - Powerful 12,5 mm

Huawei MateBook X laptop is incredibly thin (only 12.5 millimeters thick), and at the same time incredibly powerful thanks to the Intel® Core™ i7 processor.
Even the most powerful things in the world can be incredibly thin!

GrapeCo: Enter the Sweeter Side of Life

GrapeCo Print Ad - Enter the Sweeter Side of Life
GrapeCo Print Ad - Enter the Sweeter Side of Life
GrapeCo Print Ad - Enter the Sweeter Side of Life

Deluxe hand-picked grapes take you through a grape-shaped porthole to the sweeter side of life.

Orbit: World Health Day

Orbit Print Ad - World Health Day

Protege Group: Exchange Machine

Protege Group Print Ad - Exchange Machine
Protege Group Print Ad - Exchange Machine
Protege Group Print Ad - Exchange Machine

Top Bauträger: Homepooping

This funny and memorable movie commercial was created for a well known real estate construction company from Germany. It points out, that it is difficult for many to do their “business” outside their own home. Finally, it works in their own home, because in your own home everything feels better.

Video of Theres no place like home

City of Denver: In Other Words

The City and County of Denver tasked Amélie with creating an effective platform to educate
Denver’s youth on the effects of underage marijuana use. Teens are a notoriously difficult
audience to engage. They don’t want to be lectured or told what to do; they want the facts so
they can make their own decisions.

Research shows that most teens don’t understand the major ramifications underage marijuana use can
have on everything from their health and development to their interests and future plans. To change that,
Amélie created the “High Costs” campaign to give them the straight facts about weed.
During the first year of the campaign in 2018, Amélie created a game show
called “Weeded Out.” That let youth put their weed knowledge to the test in hopes of winning
prizes and the title of Heavyweight Champion of Weeded Out Wisdom.

Moving into 2019, the goal of the campaign’s second year was to put these facts in more
relatable terms for teens so they’ll better understand how underage marijuana use can affect
their passions, pursuits and future.

As the campaign is, for the most part, digitally-based, the look-and-feel needed to be visually
arresting and unexpected enough to break through the clutter. Amélie worked with Friends of
Mine, a Denver-based production studio, to create CGI videos that use unconventional
analogies to communicate the high costs of underage marijuana use in a meaningful way.

The concept lent a strong narrative structure to the High Costs website as well, creating an
immersive and relatable environment for teens to learn more about marijuana.
By skipping the bull and giving them the unvarnished truth, High Costs has been able to spark
conversation among teens, and provide them with the information they need to make the
decision not to use marijuana underage.

Video of In Other Words – Za

Video of In Other Words – Tube Man

Video of In Other Words – Stacks

Video of In Other Words – Burritos

Glamour World: Enjoy the summer in style

Glamour World Outdoor Ad - Enjoy the summer in style
Glamour World Outdoor Ad - Enjoy the summer in style
Glamour World Outdoor Ad - Enjoy the summer in style

Rocket oil is an aphrodisiac that help men rise above their expectation and perform better. It makes men more playful in bed. Eventually, they reach satisfaction along with their partners. In this campaign we have found a visual metaphor for men’s reproductive organ through various sports gears- gears that are too small or tiny to let them be in the game. For people with such problems, Rocket oil is a ready answer.

Viaje Mais: Postage Stamps

Viaje Mais Print Ad - Postage Stamps
Viaje Mais Print Ad - Postage Stamps
Viaje Mais Print Ad - Postage Stamps

Viaje Mais is a travel magazine with stories about different itineraries and tips of what to do in each destination, propitiating trips out of the common place. To communicate the differential that the magazine offers its readers, was created a campaign that shows unusual scripts in an unexpected way. Each poster represents a postage stamp of a place that combines two different destinations and that are hardly chosen for a trip.