Jan
04
OtterBox: Undeniable Protection – Parachute
Posted in: Uncategorized
When your phone leaves your hand, OtterBox takes over.
Jan
04
O'Tacos: Looove Daddy – Just Better
Posted in: Uncategorized
O’TACOS is a French fast food chain with over 200 restaurants in France, Belgium and the Netherlands. They invented the ORIGINAL FRENCH TACO. With it’s creamy cheese, French fries, bacon, chicken and tons of delicious sauces it’s definitely not your everyday Mexican taco… That’s why O’TACOS wanted to make it clear from the start that they’re… let’s say… different. In fact, they’re #JUSTBETTER! To point that out, a series of totally crazy online ads were produced to build their community and drive push towards their restaurants!
Jan
04
O'Tacos: My 1st Car – Just Better
Posted in: Uncategorized
O’TACOS is a French fast food chain with over 200 restaurants in France, Belgium and the Netherlands. They invented the ORIGINAL FRENCH TACO. With it’s creamy cheese, French fries, bacon, chicken and tons of delicious sauces it’s definitely not your everyday Mexican taco… That’s why O’TACOS wanted to make it clear from the start that they’re… let’s say… different. In fact, they’re #JUSTBETTER! To point that out, a series of totally crazy online ads were produced to build their community and drive push towards their restaurants!
Jan
04
O'Tacos: Milk Blast – Just Better
Posted in: Uncategorized
O’TACOS is a French fast food chain with over 200 restaurants in France, Belgium and the Netherlands. They invented the ORIGINAL FRENCH TACO. With it’s creamy cheese, French fries, bacon, chicken and tons of delicious sauces it’s definitely not your everyday Mexican taco… That’s why O’TACOS wanted to make it clear from the start that they’re… let’s say… different. In fact, they’re #JUSTBETTER! To point that out, a series of totally crazy online ads were produced to build their community and drive push towards their restaurants!
Jan
04
Hawaii Visitors and Convention Bureau: People of the Sea
Posted in: Uncategorized
Every island has a story. If you listen, it will speak to you. Beneath the breathtaking natural wonder and exotic beauty unique to each of the Hawaiian Islands, there are vital roots. These are the stories of the people who tend to them. Who cultivate ancient ways of living in harmony with the environment and embrace local and Hawaiian culture with equal parts aloha and responsibility. For the next generation. And for Hawaii to stay rooted.
Jan
04
Hawaii Visitors and Convention Bureau: Descendant of the Volcano Goddess
Posted in: Uncategorized
Every island has a story. If you listen, it will speak to you. Beneath the breathtaking natural wonder and exotic beauty unique to each of the Hawaiian Islands, there are vital roots. These are the stories of the people who tend to them. Who cultivate ancient ways of living in harmony with the environment and embrace local and Hawaiian culture with equal parts aloha and responsibility. For the next generation. And for Hawaii to stay rooted.
Jan
04
Hawaii Visitors and Convention Bureau: Cooking with Intent
Posted in: Uncategorized
Every island has a story. If you listen, it will speak to you. Beneath the breathtaking natural wonder and exotic beauty unique to each of the Hawaiian Islands, there are vital roots. These are the stories of the people who tend to them. Who cultivate ancient ways of living in harmony with the environment and embrace local and Hawaiian culture with equal parts aloha and responsibility. For the next generation. And for Hawaii to stay rooted.
Jan
04
Hawaii Visitors and Convention Bureau: Keepers of the Forest
Posted in: Uncategorized
Every island has a story. If you listen, it will speak to you. Beneath the breathtaking natural wonder and exotic beauty unique to each of the Hawaiian Islands, there are vital roots. These are the stories of the people who tend to them. Who cultivate ancient ways of living in harmony with the environment and embrace local and Hawaiian culture with equal parts aloha and responsibility. For the next generation. And for Hawaii to stay rooted.
Jan
04
Anti-Brexit Advertising: Together We Thrive
Posted in: UncategorizedWith nationalism on the rise, globalism needs a champion. HSBC is ready to serve. “We are not an island” celebrates elements of British life that are indebted to the nation’s connections to the wider world. HSBC is one of the largest banking and financial services organizations in the world, with operations in 66 countries and […]
The post Anti-Brexit Advertising: Together We Thrive appeared first on Adpulp.
Jan
04
Some agencies could feel the pinch as shutdown drags on
Posted in: Uncategorized
Not all ad agencies are getting a fresh start to 2019. Some shops that count the federal government as a client could soon feel the financial strain of the shutdown, which is now nearing two weeks in length. Delayed payments, disrupted campaigns and the postponement of agency appointments are all potential outcomes should the shutdown continue, according to experts.
The U.S. government, which is number 46 on the list of leading national advertisers compiled by Ad Age’s Datacenter, spent $949.3 million on total advertising in 2016, up 3.5 percent from 2015. More than half, or $500.5 million, of that budget was spent on measured media, Datacenter found. The government’s largest advertised brands include the Army, Health & Human Services, U.S. Postal Service, Air Force and Navy.
“Shutdowns are bad for business no matter what business you’re in,” says Sam Berger, a senior advisor at the Center for American Progress, a think tank. He notes that in addition to delays in payments, the shutdown also creates “an inability to talk to the contracting agency about services to be provided and for those folks looking to get new work, no decisions can be made or contracts awarded until the shutdown is over.”
Jan
04
Snack-Wielding Robots From PepsiCo Are Invading the University of the Pacific
Posted in: UncategorizedIn days of yore, peckish college students had to physically seek out sources of sustenance. No more: Food giant PepsiCo announced it is bringing a fleet of self-driving robots to the nearly 5,000 students at the University of the Pacific’s Stockton, California, campus. The robot, Snackbot, hails from robotics company Robby Technologies, and will include…
Jan
04
Watch the newest ads on TV from Heineken, Walgreens, Daily Harvest and more
Posted in: Uncategorized
Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: Daily Harvest CEO Rachel Drori explains the concept behind her company with an assist from a cheery announcer. Formula One racer Nico Rosberg helps Heineken deliver a message about drunk driving”When you drive, never drink”as part of a continuing campaign. And Walgreens says “We want you to keep doing you” in a spot targeted to customers with Medicare coverage.
Jan
04
Network TV can't survive without the NFL
Posted in: Uncategorized
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It turns out the likes of Tom Brady and Dak Prescott still have the requisite star power to light up the Nielsen servers. After two years of ratings declines, the NFL this season silenced many of the Chicken Littles by improving its overall deliveries by 5 percent, while providing further evidence that it remains the best investment for deep-pocketed advertisers.
In a year marked by two GRP-hogging quadrennial events and a whole lot of Beltway intrigue, NFL games accounted for 34 of the top 50 most-watched broadcasts, and 61 of the top 100. The only thing that came anywhere near to matching the NFL’s hegemonic reach was the 2018 Winter Olympics; NBC’s coverage of the PyeongChang Games drew six of the year’s 50 largest TV audiences and 15 of the top 100.
Jan
04
Hawaii Visitors and Convention Bureau: From Spear to Fork
Posted in: Uncategorized
Every island has a story. If you listen, it will speak to you. Beneath the breathtaking natural wonder and exotic beauty unique to each of the Hawaiian Islands, there are vital roots. These are the stories of the people who tend to them. Who cultivate ancient ways of living in harmony with the environment and embrace local and Hawaiian culture with equal parts aloha and responsibility. For the next generation. And for Hawaii to stay rooted.
Jan
04
Anti-Brexit Advertising: Together We Thrive
Posted in: UncategorizedWith nationalism on the rise, globalism needs a champion. HSBC is ready to serve. “We are not an island” celebrates elements of British life that are indebted to the nation’s connections to the wider world. HSBC is one of the largest banking and financial services organizations in the world, with operations in 66 countries and […]
The post Anti-Brexit Advertising: Together We Thrive appeared first on Adpulp.
Jan
04
Neil deGrasse Tyson’s Show Is Pulled Amid Misconduct Allegations
Posted in: UncategorizedNational Geographic has quietly stopped airing “StarTalk” while it investigates accusations of inappropriate sexual behavior.
Jan
04
Beautifully Expressive Fashion Editorials – Benjo Arwas Captures Kuoth Wiel in a Colourful Shoot (GALLERY)
Posted in: Uncategorized
(TrendHunter.com) ‘Birds of Paradise’ is an expressive fashion editorial for PAPER Magazine. When it comes to photography as an art form, it is incredibly important to strike an appropriate and stylish…
Jan
03
Watch the newest ads on TV from Heineken, Walgreens, Daily Harvest and more
Posted in: Uncategorized
Every weekday we bring you the Ad Age/iSpot Hot Spots, new TV commercials tracked by iSpot.tv, the real-time TV ad measurement company with attention and conversion analytics from more than eight million smart TVs. The ads here ran on national TV for the first time yesterday.
A few highlights: Daily Harvest CEO Rachel Drori explains the concept behind her company with an assist from a cheery announcer. Formula One racer Nico Rosberg helps Heineken deliver a message about drunk driving”When you drive, never drink”as part of a continuing campaign. And Walgreens says “We want you to keep doing you” in a spot targeted to customers with Medicare coverage.
Jan
03
Apple plunges most in almost six years on IPhone slump
Posted in: Uncategorized
Apple Inc. plunged to its lowest price in a year-and-a-half after the company cut its revenue outlook for the first time in almost two decades, citing weaker demand in China.
Chief Executive Officer Tim Cook said sales will be about $84 billion in the quarter ended Dec. 29, down from earlier estimates of $89 billion to $93 billion. Apple posted sales of $88.3 billion in the fiscal first quarter a year earlier, so the new forecast would mean Apple is reporting a holiday quarter slowdown for the first time since Cook became CEO in 2011.
Apple shares fell 10 percent to $142.19, the biggest drop in almost six years, in New York Thursday. The revenue revision, which came late Wednesday, led markets lower around the world and also triggered a slump for Asian suppliers and a wave of lower price targets from Wall Street.
Jan
03
Some agencies could feel the pinch as shutdown drags on
Posted in: Uncategorized
Not all ad agencies are getting a fresh start to 2019. Some shops that count the federal government as a client could soon feel the financial strain of the shutdown, which is now nearing two weeks in length. Delayed payments, disrupted campaigns and the postponement of agency appointments are all potential outcomes should the shutdown continue, according to experts.
The U.S. government, which is number 46 on the list of leading national advertisers compiled by Ad Age’s Datacenter, spent $949.3 million on total advertising in 2016, up 3.5 percent from 2015. More than half, or $500.5 million, of that budget was spent on measured media, Datacenter found. The government’s largest advertised brands include the Army, Health & Human Services, U.S. Postal Service, Air Force and Navy.
“Shutdowns are bad for business no matter what business you’re in,” says Sam Berger, a senior advisor at the Center for American Progress, a think tank. He notes that in addition to delays in payments, the shutdown also creates “an inability to talk to the contracting agency about services to be provided and for those folks looking to get new work, no decisions can be made or contracts awarded until the shutdown is over.”
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