Following reports that Michigan State University paid IPG-owned PR firm Weber Shandwick more than half a million dollars over several months to track social media activity surrounding the case of USA Gymnastics national team doctor and convicted sexual predator Larry Nassar, the firm went on the defensive today, saying such claims don’t accurately represent the…
Brands are pulling back on Laura Ingraham’s popular Fox News show after the TV host derided David Hogg, the Parkland, Florida, school shooting survivor turned prominent gun control advocate. On Thursday, Nutrish, Wayfair, TripAdvisor and Johnson & Johnson all said they will halt advertising on “The Ingraham Angle” because of her remarks.
On Wednesday, Ingraham tweeted that Hogg had “whined” about not getting into his college choices. In response, Hogg used Twitter to call for a boycott of all advertisers on the Ingraham Angle. Hogg has more than 600,000 Twitter followers.
Under Armour Inc., joining a growing list of corporate victims of hacker attacks, said about 150 million user accounts tied to its MyFitnessPal nutrition-tracking app were breached earlier this year.
An unauthorized party stole data from the accounts in late February, Under Armour said on Thursday. It became aware of the breach earlier this week and took steps to alert users about the incident, the company said.
Shares of Under Armour fell as much as 4.6 percent to $15.59 in late trading following the announcement. The stock had been up 13 percent this year through Thursday’s close.
Campanha explora novamente a assinatura “Você não é você quando está com fome”
O post Novo comercial de Snickers traz Ronaldo torcendo para a Argentina apareceu primeiro em B9.
Every year many cities around the world are severely affected by natural disasters. Additionally, many people wants to help but they don’t know the best way to do it and they are eager to collaborate when it feels easy and safe for them. Therefore, we found a way in which people can help reconstruct the destroyed homes through a platform they are familiar with: Airbnb.
As one of the smallest countries In Europe, safety is a national priority in Estonia. Women have wanted to serve their motherland for years, only to be stopped by a social conditioning – Defence is no place for a woman.
We transformed the most romantic statue in Estonia into a symbol of a woman’s love for her country. And the kiss took on a whole new meaning.
Ação criou playlist temática no Telecine Play com filmes sobre mentira
O post Telecine e Sensacionalista se juntam para o “Dia da Mentira” apareceu primeiro em B9.
Did you know 50% of Canadians hardly know their own neighbour? Watch real Canadian neighbours meet for the first time over a cup of coffee with a little help from Tim Hortons.
Giphy revisou a biblioteca de GIFs quatro vezes para evitar conteúdo impróprio
O post Os GIFs voltarão ao Instagram e com maior moderação apareceu primeiro em B9.
(TrendHunter.com) From le coq sportif’s hummus-inspired sneakers to ASICS’ wasabi-themed footwear, the footwear industry has definitely been putting emphasis on tasty shoes. As a result, Boston-based…
Tesla is exhorting its factory workers to disprove the “haters” betting against the company and is letting a small number of volunteers join the effort to ramp up output of the crucial Model 3 line.
In a pair of internal memos last week, the heads of engineering and production spelled out measures to free up workers for the Model 3 line and challenged them to reach production goals. Doug Field, the engineering chief, told staff that if they can exceed 300 Model 3s a day, it would be an “incredible victory” at a time when short-sellers and critics are increasingly doubting the company’s ability to fulfill CEO Elon Musk’s vision of building a mass-production electric-vehicle manufacturer.
“I find that personally insulting, and you should too,” Field wrote in the March 23 email. “Let’s make them regret ever betting against us. You will prove a bunch of haters wrong.”
There were plenty of notable characters in the remarkable behind-the-scenes video from Spike Jonze’s recent Apple shoot. But one cameo–that you almost certainly didn’t notice–is the subject of a whole new PSA that the director helped to produce. In a scene early on in the BTS, Jonze is seen dancing with a chair. Eagle-eyed viewers…
Pinterest introduced a new customization option Thursday, the following tab, which enables users to create a curated feed of Pins from people and boards they follow in the order in which those Pins were saved. This gives Pinterest users two options: the ability to browse personalized recommendations curated by Pinterest’s algorithms in their home feeds,…
Facebook, seeking to calm escalating concerns about leaks of user data and election meddling on its social network, said it has started fact-checking photos and videos, part of an update of efforts to increase election security.
In a blog post, the company outlined its priorities for combating election meddling and initiatives to “protect and promote civic engagement on Facebook.” The four main areas the company is working on are combating foreign interference; removing fake accounts; increasing ad transparency; and reducing the spread of fake news, according to the post, which included a transcript of executives’ remarks to the press.
Some newer features the company highlighted include fact-checking photos and videos, in addition to verifying links, starting in France with Agence France-Presse and rolling out to other countries soon. The social network also said its planned public archive for election ads will be unveiled this summer. And in the news feed, political ads will get a special label and will list who paid for the spot.
From here on out, all Grey staffers who work on creative for a client must answer this question: How can we make the idea reflect and respect the world’s diversity?
The question is part of the WPP’s new program called “The Progress Brief,” which focuses on making sure all client work at the agency meets standards of respect for all people. Grey partnered with The 3% Movement to help figure out the language for its creative brief.
“I worked with the team at Grey, but they took the lead on the language and made sure it was brief and open-ended,” says Kat Gordon, founder of The 3% Movement, which advocates for diversity in the marketing industry. “If it was just a ‘yes’ or ‘no’ question, then people would rush over it, but Grey settled on the ‘how’ question because then people have to defend it and put thought around it.”
Toffeln’s healthcare customers face long hours, high pressure scenarios and unpredictability on a day-to-day basis. With these problems in mind, we’ve created a press campaign that highlights the benefits of wearing Toffeln’s shoes, which are ergonomically designed to keep people on their feet all day, give them support and even help them avoid potential injury.
Toffeln’s healthcare customers face long hours, high pressure scenarios and unpredictability on a day-to-day basis. With these problems in mind, we’ve created a press campaign that highlights the benefits of wearing Toffeln’s shoes, which are ergonomically designed to keep people on their feet all day, give them support and even help them avoid potential injury.
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