O que torna “A Forma da Água” um filme especial?

Shape of Water

Entenda como o grande vencedor do Oscar 2018 se tornou uma obra relevante por questões artísticas e sociais

O post O que torna “A Forma da Água” um filme especial? apareceu primeiro em B9.

Digital Designer Coffee Cups – The 'Heatlie' Cup Stylishly Keeps Your Coffee Optimally Warm (GALLERY)

(TrendHunter.com) Digital creatives who spend endless hours at their computer are no stranger to cold coffee, so the ‘Heatlie’ cup has been created as a stylish accessory that will enable them to never…

Wednesday Morning Stir

-AMV BBDO launched a new campaign for Guinness centered around inspiring stories of African soccer players and referees (video above).

-Cadillac appointed Deborah Wahl as CMO.

-The Outdoor Advertising Association of America (OAAA) had a fitting thank you for the film Three Billboards Outside Ebbing, Missouri.

-America needs another light beer, according to the geniuses at Corona.

-P&G’s Marc Pritchard wants creatives to make up three-quarters of agency resources.

-WPP AUNZ appointed Lee Simpson as CEO of whiteGREY.

-Penske Media acquired SheKnows Media.

-LBB takes a look at “The Women Producing Change in Production.”

-Even Peyton Manning is done with Papa John’s.

Twitter Users in Group DMs Will Now Be Notified When They’re Mentioned

Twitter announced that participants in group direct messages will receive notifications if they’re mentioned during the conversation. The social network said in a Twitter Support tweet that the feature is now available on its mobile applications, with Twitter Lite and the web to follow. If you’re already a part of a group Direct Message, you’ll…

What Ads Would Cost If Fox Really Cut Them to 2 Minutes Per Hour


When ad buyers and networks hashed out ad prices ahead of the current TV season, they landed at roughly $300,000 for 30 seconds during Fox’s “Empire.” By 2020, those 30 seconds might cost $1.6 million.

Well, not really.

But if Fox really wants to reduce ad loads to two minutes per hour in the next two years, as ad-sales chief Joe Marchese suggested at an industry summit recently convened by the network, it would have to make up the lost ad revenue somehow.

Continue reading at AdAge.com

Guinness: Wisdom

Video of Guinness: Wisdom

Guinness: Tabitha

Video of Guinness: Tabitha

Guinness: Lioness

Video of Guinness: Lioness

Guinness: Goodluck

Video of Guinness: Goodluck

Snickers: Mars

Snickers Print Ad - Mars

Relive the epic ads Mother created for Moneysupermarket

They were so Moneysupermarket … Campaign looks back at some of the key ads Mother stocked its client’s shelves with over a seven-year stretch, from Geoff to He-Man via Dave and Sharon.

Forget Facebook? Why Marketers Are Embracing Pinterest and Instagram

Facebook’s News Feed is a lot of things, but these days, it’s rarely inspirational. With 2.13 billion monthly users, Facebook has more reach than any other social network, but it’s not the best option for consumers to get ideas and enjoy visually pleasing experiences. In recent years, Pinterest and Instagram have filled that void. The…

Anti-Brexit billboard campaign compares leaving EU to a disappointing burger

East London creative agency Superimpose Studio has funded and created a digital outdoor campaign to galvanise opponents of Brexit to take action to stop it.

Ebay appoints McCann's Craft to EMEA agency roster

Ebay has hired Craft, the production arm of McCann Worldgroup, to deliver production and execution capabilities for the brand’s key European markets.

How one Gen Z marketer built a women's movement on social media

After recent world events left her with a feeling of helplessness, the 24-year-old head of global marketing at Away co-founded the @ThePinkProtest. Here, she explains the lessons she learned along the way.

Kellogg's marks National Cereal Day with cereal-inspired liquid nitrogen and cocktails

Kellogg’s created liquid nitrogen Froot Loops cheesecake bites, Cocoa Krispies cocktails and Special K falafel sliders to mark National Cereal Day in the US.

NME calls time on weekly print magazine after 66 years

NME, the free music title owned by Time Inc, is closing its print production because of “increasing production costs and a very tough print advertising market”.

Little Miss Inventor to launch with interactive event for children

Mr Men Little Miss, the children’s book brand, is launching new character Little Miss Inventor with an event for kids on 24 March.

Moog Audio: Gospel, Folk-Rock, K-pop

Print
Moog Audio

Moog Audio is a popular audio hi-fi shop known for high-end speakers and sound equipment, based out of Montreal and Toronto. To illustrate the difference in sound quality that high-end speaker deliver compared to average speakers, we created a illustrated campaign that highlights the main drawback of mediocre speakers: they filter out much of the richness of the sound, and you end up only hearing a fraction of the actual song.

Don’t let your speakers limit your sound

Advertising Agency:Bleublancrouge, Montreal, Canada
Creative Directors:Jonathan Rouxel
Creative Director:Dom Bulmer
Copywriter:Dom Bulmer
Art Director:Julien Hérisson
Illustrator:Max Prentis

We're measuring experiential all wrong

The executive creative director at SET says social shares, event attendance and email sign-ups are redundant metrics.