Hasta La Creative!

Credit: HQ Trivia via Twitter

Scott Rogowsky’s fans were not amused that he spent his week at CES.

The affable host of HQ Trivia (a live in-app show that airs twice a day on weekdays, once on weekend days) typically spends his afternoons in the SoHo studio where his face is beamed out to hundreds of thousands of players, who compete for cash prizes.

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Here’s one light-hearted insight from Hawaii’s rather traumatizing incoming-missile scare this past weekend: It made people stop watching porn. Briefly. And then they really wanted to watch porn. Pornhub, a surprising leader in data visualization, crunched its traffic in Hawaii from the day of the false alert and revealed the results today. As one might…

Facebook is expanding a U.K. investigation into possible interference by Russia ahead of the country’s 2016 election to exit the European Union, after facing pressure from lawmakers who were unsatisfied with an earlier probe by the social media company.

Facebook and Twitter previously told U.K. lawmakers that they found minimal use of their platforms compared to the more comprehensive Russian misinformation campaign ahead of the U.S. presidential election. The companies reached that conclusion by analyzing accounts U.S. intelligence officials said were used during the American election. British policy makers have pressed the companies to investigate further to see if Russia had used other methods on social media to influence the important EU vote.

“We are committed to making all reasonable efforts to establish whether or not there was coordinated activity similar to that which was found in the U.S. and will report back to you as soon as the work has been completed,” Facebook’s policy director, Simon Milner, said in a letter Wednesday to the members of a House of Commons panel investigating the use of social media to spread misinformation ahead of the EU referendum.

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Halo Top scoops up an agency of record

Ice cream brand Halo Top named agency and consultancy Wolfgang as its first agency of record. The agency selection comes as Halo Top, an Ad Age Marketer of the Year, continues to broaden its outreach amid growing competition in the lower-fat, lower-calorie, higher-protein ice cream segment. Last summer, it ran an online campaign from Red Tettemer O’Connell & Partners, followed by a 90-second spot featuring a woman being force-fed ice cream, directed by Mike Diva. Wolfgang says it will work on Halo Top’s strategy, creative and production. The agency’s first work is expected to break later this year.

Just a massage, no more, please

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