Hasta La Creative!

In the wake of the Las Vegas massacre, various news organizations and commentators have noted that Congress, egged on by the NRA, has actually recently been considering weakening gun-control laws, including those covering gun silencers. As NBC News’ Alex Seitz-Wald reports,

The day House Majority Whip Steve Scalise, R-La., was shot in June during a congressional baseball practice, his colleagues were supposed to hold a hearing on a bill to make it easier for Americans to buy gun silencers. That hearing was postponed because of the shooting.

The Vegas mass shooting seems likely to further delay consideration of that bill, but meanwhile all the discussion about silencers has drawn fresh attention to Donald Trump Jr.’s relationship with SilencerCo, a West Valley City, Utah-based maker of silencers. MSNBC anchor Chuck Todd has been playing excerpts from a promotional video titled “SilencerCo One on One: Donald Trump Jr.” that the company uploaded to YouTube last Sept. 26, when Trump Jr.’s father was still just a presidential candidate. (The video went little noticed at the time, and as of this writing still has fewer than 80,000 views.) Gideon Resnick and Andrew Desiderio of The Daily Beast also cite the video in a post headlined “How Donald Trump Jr. Helped Push the Now Highly Controversial Gun Silencer Bill.”

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Sonos has unveiled its contender in the voice-activated smart speaker market, the Sonos One, and along with it, a new campaign that leverages the music, names and tracks of 40 top recording artists to show how the brand can help you “reset” the mood of your home.

One spot, for example, shows a teenage boy crying in his room. “Play ‘Incomplete Kisses’ by Sampha,” he says, falling back on his bed. When his mother knocks on the door, he commands the device to “Play hardcore,” changing the audio to a glaring tune, until Mom walks in and sees her weepy son. “Play last song,” she says, and the song switches back. “From heartbreak to healing,” the copy reads.

Another shows a man setting out dinner, playing a romantic tune but pausing it when he realizes his wife will be home late from work. When she arrives, still mired in job stress, he taps the speaker and she decompresses. “Play song in the bedroom,” she commands. Copy then reads, “From working late to midnight date,” followed by the tagline, “The smart speaker for music lovers.”

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Entertainment Weekly is preparing to move closer to the film stars and TV personalities it covers. In March it plans to leave the company’s headquarters across from 1 World Trade Center and relocate to Los Angeles, moving into offices that also hold People magazine’s West Coast operations.

The move, announced Wednesday, comes amid company-wide efforts to cut costs and sell titles, as parent company Time Inc. continues a rocky transition from a onetime print advertising powerhouse to a digitally-focused operation. The publisher put itself on the block in March and then decided not to sell itself in April. It was spun off from Time Warner as a publicly traded company in 2014.

A spokeswoman said that around 40 to 45 of the publication’s 66 New York staffers are expected to make the move west. Some editorial employees who don’t want to move will be able to continue working from New York, or will be reassigned to other brands at Time Inc. Others will leave the company.

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