Dos Equis "Most Interesting Fan part 2" (2017) :30 (USA)

The Most Interesting Man is making a statue for the most interesting fan-of college football. Rob Riggle is aiming for his shot at being the most interesting fan and badgers the Most Interesting Man while he makes said statue. Hilarity ensues. Kind of.

Yves Saint-Laurent "Y" (2017) 1:20 (France)

Yves Saint Laurent presents WHY.
It makes everything possible.
Why follow old paths when I can create new ones?
Why have dreams if I can’t fulfill them?
Why is not a weakness. It’s a strength.
Why can break down walls.

‘Do It Now!’ U.K. Regulator Turns to Animatronic Arnold Schwarzenegger

In seeking to educate the public about a missold insurance product, the Financial Conduct Authority has drafted a robotic Arnie.

A 40 years old visual idea / Encore un créatif qui se sert de Serre

THE ORIGINAL?
Book “Le Sport” by Claude Serre 1977
Source : Glénat Editions, Serre Official
Artist : Claude Serre (France)
LESS ORIGINAL
The Spectator Australia (Magazine)2017
Source : Coloribus
Agency :
Matterhorn Communications (Australia)

Estonian Tourist Board: The Estonian Stress Buster

BBDO Berlin and Zavod BBDO develop and stage tourism campaign for Estonia. The “Stress Buster” travels to European capital cities, armed with sounds of nature and an Estonian pop-up forest. He scans the city to find the most stressed-out people to surprise them with a vacation trip to Estonia, so they can liberate themselves from the stresses and strains of daily life.

The Full Story of Estonian Stress Buster

Video of The Full Story of Estonian Stress Buster

Amnesty International: Anti-Child Trafficking

What is seemingly a print-fault upon the first impression of this insert swiftly draws the audiences’ attention to the text left exposed intentionally. Intrigued, they are then invited to force-open the advertisement, which then reveals the campaign’s message of anti-children trafficking for Amnesty International. Juxtaposed with a gripping image that resembles a group of trafficked kids, the idea suggests the reality of how these events are being conducted under the radar.

DraftKings: Play

Perfect Lineup

Video of Perfect Lineup

DraftKings: Dr. Aftkings

Earnings Dysfunction

Video of Earnings Dysfunction

Fortin: Fortin Mini, 1

Fortín Rum launched his miniature edition, is so small that the brand decided to create the miniature universe with the characters of Bar.

Fortin: Fortin Mini, 2

Fortín Rum launched his miniature edition, is so small that the brand decided to create the miniature universe with the characters of Bar.

Fortin: Fortin Mini, 3

Fortín Rum launched his miniature edition, is so small that the brand decided to create the miniature universe with the characters of Bar.

Petit Bateau: Tough Day

Ça plane pour moi : l’incroyable journée de Léo et son sweat marinière

Video of Ça plane pour moi : l’incroyable journée de Léo et son sweat marinière

Fazauto: New UP! Powerful and economic, 1

Fazauto: New UP! Powerful and economic, 2

Fazauto: New UP! Powerful and economic, 3

Le Silpo Delicacy Grocery Store: Caviar

Food is a New Luxury. You deserve it. Pleasure and Satisfaction are the Primary Goods in your Life. Make your dinner-at-home feel like Michelin Star meal. Experiment with Senses. Manipulate with Ingredients. And we are here to Support You. Because we Le You.

Le Silpo Delicacy Grocery Store: Artichoke

Food is a New Luxury. You deserve it. Pleasure and Satisfaction are the Primary Goods in your Life. Make your dinner-at-home feel like Michelin Star meal. Experiment with Senses. Manipulate with Ingredients. And we are here to Support You. Because we Le You.

Le Silpo Delicacy Grocery Store: Scallop

Food is a New Luxury. You deserve it. Pleasure and Satisfaction are the Primary Goods in your Life. Make your dinner-at-home feel like Michelin Star meal. Experiment with Senses. Manipulate with Ingredients. And we are here to Support You. Because we Le You.

Kao: Toilet Report

46% of Japanese men doesn’t sit down when urinate at their home toilet. The leaping out urine might generate smells. The Japanese housewives are angry about it. Even if the housewives clean the toilet thoroughly in the morning, the toilet might be filled with an odor of urine after returned home.

“TOILET QUICKLE Deodorant Coat Sheet” was developed for such a problem of housewives. When you clean with this product which has Deodorant Coated, the odor of urine will not generate for 24-hours, even if urine leap out.

This film explains the product which helps their life to using the format of “weather report” familiar to Japanese housewives. They created diagrams such as “urine alarm”, “a map of urine” and “smell radar”, like weather map and explained “TOILET QUICKLE Deodorant Coat Sheet “effect. This film pass the information which clean the cloudy heart on the Japanese housewives.

Toilet Report

Video of Toilet Report

Google: Google Play Music

Google Play Music launched an innovative multi-market Digital Out-of-Home (DOOH) campaign to replicate the music app’s ability to suggest the perfect soundtracks based on the consumer’s mindset in that moment. The DOOH campaign behaved in a similar way, providing tailored, contextually relevant playlists based on location, time of day, and other factors such as traffic, weather, and real-world events. The live, reactive campaign ran on premium roadside and city centre sites across Chicago, Miami, and Philadelphia for four weeks during May and to the end of June in Atlanta.

Google Play Music

Video of Google Play Music