Hasta La Creative!

French luxury Champagne house, Lanson, has launched a new campaign, called “Celebrating 40 years of Champions”. The campaign pays tribute to the brand’s 40-year association with The Championships, Wimbledon, telling the story of how 1977 was the perfect start to an iconic partnership, and a toast to the next 40 years.

The campaign, created by Space, uses vintage footage from the Wimbledon archives to showcase the evolution of the crowd, fashions and The Championships itself over the past four decades, while one of Britain’s greatest tennis players – Virginia Wade – narrates a teaser film designed to build excitement for the main film.

In collaboration with The Munch Museum in Oslo and award winning Photoshop brush maker Kyle T. Webster, Adobe has digitally preserved the over 100-year-old brushes of Edvard Munch for a new generation of master painters.

Half of all 6 to 13 year olds own a smartphone. 5% own a tablet (Kim Study). There is no real protection against unwanted and disturbing pictures. (Just google for P O R N.) This has to change, says Julia von Weiler, managing director of Innocence in Danger Germany: „Before the election in Germany, we call on all parties to put digital child protection onto their agenda.“