Outdoor, Print
CBN FM 101.7
CBN is a radio in Brazil that plays only news all day.
Advertising Agency:Agência UM, Recife, Brazil
Creative Director:Lenilson Lima
Art Director:Bruno Bacci
Copywriter:Gustavo Vercosa
Illustrator:Saulo Lisias
Retoucher:Marcus Cabral, Fabrício Cavalcante
Account:Lauriston Pinheiro
Media:Deysi Coêlho
Production Graphic:Tássia Martins
Film, Online
Movistar
Advertising Agency:Y&R, Mexico City, Mexico
Creative Director:Luís “madruga” Enríquez, Rodrigo Casas
Ceo:Hector Fernandez
CCO:Saúl Escobar
General Creative Director:Karla Santa Anna
Producer:Juan Pablo Osio
Vp:Adriana Veytia
Client Services:Adriana Veytia
Vp – Planning:Natalia Berrio
Head Of Art:Luís “madruga” Enríquez
Copywriter:Rodrigo Casas
Account Director:Alejandra Iturriaga
Production Company:Wabi Productions
Director:Andrew Lang
Managing Director:Alan Suárez
Managing Executive Producer:Denise Mendoza
Executive Producer:Melissa Brown
DoP:Rafael Lluch
1st AD:Jorge Sempre
Production Manager:Adriana Vera
Location Manager:Fernando Martinez
Art Director:Miguel Angel Cerda
Stylist:Ana Vazquez
Makeup:Alicia de la Rosa
Hair Dresser:Alicia de la Rosa
Steady Cam:David Echeverria
Casting:Mariam Grande
Post Producer:Pablo Sanchez
Audio:Rodolfo Romero
Sound Studio:Silence
Post Production Studio:Urbano Lab
Music Stylist:Jasper Gadeberg
Media
Foot Locker
Advertising Agency:BBDO, New York, USA
Chief Creative Officer:David Lubars, Greg Hahn
Worldwide:David Lubars
New York:Greg Hahn
Executive Creative Directors:Chris Beresford-Hill, Dan Lucey
Associate Creative Director:Martins Zelcs, Bryan Stokely
Account Director:Janelle VanWonderen
Account Manager:Laura McWhorter
Account Executive:Sam Henderson
Assistant Account Executive:Christian Martinez
Project Manager:Amy Orgel
Strategy Director:Steve Panawek
Communications Planner:James Mullally
Head Of Integrated Production:David Rolfe
Director Of Interactive Production:Joe Croson
Senior Producer:James Young
Producer:Michael Woodall, Andrew Osborne
Executive Producer:Adrienne Katz
Experiential:Adrienne Katz
Production:BBDO Studios
BBDO Studios Lead:Michaël Gentile
Lead Director:Lawrence Chen
Director:Andrew Osborne, Koji Yahagi
Line Producers:Jonathan Hsu, Vincent Lin, Nerenda Eid
Post Production:EG+
Editor:Brad Go
The new F.C.C. chairman’s plan to slacken net neutrality rules is a boon to tech giants and a bane to competitors and innovators.
Students from the School of Communication Arts are working together to make adland more diverse.
Marks & Spencer has poached Halfords chief executive Jill McDonald to help turn around the retailer’s struggling non-food business.
For big Chinese brands, the classic story is this: They grow huge in their home market, then find it tougher to build global brands. That’s been the case for many Chinese electronics or appliance companies, including Haier, Hisense and Midea. Even Chinese telecoms giant Huawei, which now gets about 58% of sales outside China, battled for years to go global.
But one category has veered off that path: drones. Many Chinese makers of consumer drones, including category-dominating giant DJI, have successfully built themselves as international brands from the start. Today the global market for civilian drones is 85% Chinese brands, according to IDC. Their rise has come as Chinese tech companies are spending big money on research and development and trying to change the image of what “Made in China” means. The category is still niche, and marketing and ad budgets are small, but Chinese companies are trying to be savvy about retail, content, and PR.
One Chinese startup shipped its first “selfie drone” in October and about six months later it went on sale on Apple’s global website and in the Apple Stores in five countries and regions. Called the Hover Camera Passport, it’s a lightweight camera that flies around taking photos and videos of its users; the company says it’s useful for when you don’t have an extra person to take photos, like for a couple on their honeymoon or for a family at a gathering.
George Osborne will meet media agency bosses on Thursday after taking up the editorship of the London Evening Standard today.
Chairman Philippe Krakowsky assumes control of holding company’s media agency network.
Sainsbury’s has reported an 8.2% fall in pre-tax profit to £503m from £548m for 2016.
Apple sold fewer iPhones and iPads over the first three months of the year, its second quarter results have revealed.
Adam Crozier, ITV’s chief executive, is leaving after seven years “to move to the next stage” of his career.
Absolute is delighted to welcome back co-founder Sally Heath to its fold. As Executive Director, Heath will be reprising past relationships and introducing the post house’s unique creative approach to new clients.
Heath, who has spent the past five years as Head of Production at UNIT, is a well-respected figure in the industry. Sally laid the foundations of her extensive experience as a producer at The Mill, and Glassworks as Head of Production. In 2004, Sally co-founded Absolute with Dave Smith and Phil Oldham and played a pivotal role in establishing the company as a vibrant and dynamic boutique.
Commenting on her homecoming, Heath says: “Absolute has always had a welcoming family feel and it’s lovely to come back home. The timing and circumstances just aligned perfectly. Working with the team again is really exciting – it’s been too long! I’m looking forward to shouting very loudly and proudly that I’m with these amazing creative people.”
“Sally is a force of nature,” comments Dave Smith. “The depth of knowledge she has of the industry is tremendous – we’re talking over 20 years. She was so important to the genesis of Absolute, so it’s great having her back. She’s been building solid relationships her whole career: she’s amazing with clients, is the best problem solver I’ve ever met, and has a real talent for nurturing artists. It’s a natural fit.”
The facility has also been strengthened by the appointment of Antoinette De Lisser as Marketing Manager. Another industry heavyweight, De Lisser brings a wealth of advertising know-how and broadcast experience to her new role.
After a decade at Carlton Television, she graduated to experiential agency Rocket before completing a nine-year stint at Beattie McGuinness Bungay. Her extensive network and winning personality landed her a place at Red Sofa London, where she quickly learned the ropes of creative headhunting, inspiring De Lisser to found her own independent headhunting firm, The Legend Company, in 2015.
“The Absolute team has held a special place in my heart ever since we met a few years ago,” comments De Lisser on her appointment. “We just hit it off immediately and I’m thrilled as we’re on to something really special. I’m excited to be back in Soho seeing old faces and new, and to introduce myself in my new role.”
So as the flamed grill pros BURGER KING are, they decided to help everyone get ready for the holiday, and created an interactive mobile phone pre-loader ad experience which invited people to practice their BBQ fanning skills… with their phone. The NafNaPhone, from the Hebrew word ‘LeNafnef’ which means “to fan.”
The higher the flame they managed to fan up – the higher the discount they got on a delicious grill flamed Whopper Meal. Keep fanning, kids.
The walkout at The Sydney Morning Herald, The Age and other Fairfax Media publications comes after the company announced that it would eliminate 125 positions.
Breaking new ground might not be the best route to success, Derek Thompson tells Kate Magee.
There’s too much crammed into 30 seconds in Walkers’ version of the Generation Game conveyor belt.
United found out what can happen when brands betray their values.
Welcome to Campaign’s weekly round-up of the hires, departures and promotions across the industry.
The growth in mobile adspend is contributing to a decline in ad viewability levels, according to the latest quarterly benchmark report from Meetrics.
This is site is run by Sascha Endlicher, M.A., during ungodly late night hours. Wanna know more about him? Connect via Social Media by jumping to about.me/sascha.endlicher.
